A person is shown riding a black 2023 Zero DSX/R on an open road after leaving a Zero Motorcycles dealer.

The future of the automotive industry is electric, but where does that leave motorcycles and the future of riding? As your Zero Motorcycles dealer, the future is incredibly bright for riders because of industry-leading brands like Zero that usher in a new era of riding. It’s an era defined by more convenience and next-level performance without compromise.

SF Moto is proud to carry Zero Motorcycles and introduce our customers to an exciting and revolutionary experience in the saddle. Since its founding in the early 2000s, Zero Motorcycles has set new benchmarks, challenging riders to shift their perspectives and envision a world where riding is more engaging and intuitive than ever before. It’s been a thrilling experience, and it’s only the beginning as electric motorcycles gain prominence as they prove riders never have to settle for anything less than extraordinary when riding a powerhouse with an electric heartbeat.

But who exactly is Zero Motorcycles? What can you expect from riding an electric motorcycle? Moreover, what role do we play in your future in the saddle? You have questions, and we have answers as the leading Zero Motorcycles dealer in the region.

Who Is Zero Motorcycles?

What happens when a NASA engineer gets an idea? That idea inevitably takes on a life of its own, setting the stage for an incredible success story or a project that might miss the mark but ends up teaching valuable lessons. Fortunately for Neal Saiki, his idea took the path of success in the new millennium when he started tinkering around in his California garage with the hopes of developing an electric motorcycle. By 2006, that tinkering led to the debut of Electricross, what we know as Zero Motorcycles today.

In the new millennium, electric motorcycles weren’t on the industry’s radar, highlighting Saiki’s incredible foresight and ingenuity. Despite a non-existent market, he developed a lineup of electric motorcycles and launched an entire production company. In the meantime, he established his company as an industry leader, eventually rebranding Electricoss as Zero Motorcycles and building an extraordinary team that shared his passion for riding and innovation.

As Saiki built his team and finetuned the company’s operations, he refused to limit himself or his ideas. With Zero Motorcycles in great hands, he left the company to pursue another idea–a human-powered flying machine–in 2011. While Saiki has succeeded greatly with that idea and several others, Zero Motorcycles has further established its reputation as an industry pioneer. Zero Motorcycles offers a revolutionary lineup of bikes that deliver pure thrills without compromise. Efficient, engaging, and dynamic, Zero Motorcycles provides an unparalleled experience to every rider, from commuters and adventurers to police and military personnel. They embody the company’s mission to deliver exceptional value, fun, and performance, mirrored by the team’s passion and dedication to innovation and integrity. It’s a stellar combination you won’t find anywhere else, making Zero Motorcycles the premier electric motorcycle brand in the industry.

A close up of the motor on a white and black 2023 Zero FX is shown.

Meet the Zero Motorcycles Lineup

With a keen attention to detail that enhances performance in every regard, Zero Motorcycles leads the industry and exceeds expectations mile after mile. Zero accomplishes this incredible feat by keeping its models lightweight and powerful, relying on the patented Z-Force powertrain that ensures every Zero Motorcycle can meet a wide variety of demands on and off the pavement. From updating your commute to meeting your need for speed on dirt roads, there’s a Zero motorcycle that can fill those needs without breaking a sweat.

The Zero lineup includes street bikes like the SR/S, SR/F, SR, S, and FXE, alongside dual sport powerhouses like the DSR/X, DSR, DS, and FX. Where the street bikes are at home on the pavement, the dual sports dabble in both realms and double as weekday warriors and weekend adventurers long after the pavement ends. Either way, pure thrills are guaranteed, with the Zero lineup offering top speeds north of 120 MPH and instantaneous torque that optimizes responsiveness and handling at any speed.

Beyond this diverse lineup, Zero Motorcycles delivers an award-winning fleet of powerhouses that look the part of modern adventurers. Their elevated designs are exquisite, with aerodynamic and lightweight builds that showcase the company’s belief that form always follows function. The result is phenomenal because your comfort and experience in the saddle are a priority. It’s the same with every model, from the DSR/X to the SR/S, with each looking the part of a modern-day road warrior with an electric heartbeat.

A person is shown plugging a red 2023 Zero SR/S into the electric charger.

Why Buy an Electric Motorcycle?

While Zero Motorcycles has an incredible origin story and an award-winning lineup, there’s still the question of investing in an electric motorcycle. The demand for electric vehicles is skyrocketing worldwide, with automakers answering those demands with new electric cars, trucks, and SUVs. This demand also affects the motorcycle industry, with more riders looking for alternatives to gas-powered bikes that have something more exciting to offer. Zero Motorcycles and our team at SF Moto are proud to deliver.

Investing in an electric motorcycle means more power and convenience with every ride, regardless of where you travel. Zero Motorcycles enhance your experience in the saddle with their lightweight designs and patented Z-Force powertrains that offer incredible driving ranges and high outputs. The combination means you can travel further on a fully charged battery and benefit from a broad band of power, including on-demand torque instantly delivered when you engage the throttle.

Electric motorcycles in the Zero family are also innovative and intelligent because Zero recognizes the need to simplify our experiences in the saddle and the demands of riding. For example, Zero Motorcycles are the industry’s first smart bikes, offering cutting-edge technologies that keep you connected and informed everywhere you travel. As a result, you have immediate access to your smartphone and the bike’s performance insights, from driving range to recharging rate.

Additionally, Zero Motorcycles ensures owning and riding an electric bike is convenient with its Rapid Charge System. Designed to accommodate your needs, the Rapid Charge System configures each Zero Motorcycle to various charging levels and needs. Because of this, you can easily configure your Zero motorcycle to work with different charging modules and outlets, making it fully customizable even down to how you plug it in to recharge.

The SF Moto logo is shown.

We Are Your Electric Motorcycle Dealer

Are you ready to bring your electric motorcycle dreams to life? If so, electrify your future in the saddle with the leading Zero Motorcycles dealer in San Francisco. In fact, we’re the only Zero, Suzuki, Kawasaki, and Honda motorcycle dealer in the region.

We share your passion and curiosity for electric motorcycles, especially the award-winning Zero Motorcycles lineup. But more importantly, we don’t let that passion and curiosity overshadow your experience. Instead, we believe in letting you set the pace as we build a meaningful relationship with you and listen attentively to your riding needs. We want to know more about how a Zero street bike can upgrade your commute or your plans to venture off the beaten path with one of Zero’s many capable dual sports.

As we learn more about your riding needs, we tailor our approach accordingly to deliver a bespoke customer experience. This experience is rooted in integrity, respect, and transparency, embodying our hassle-free approach that makes it easy to enjoy every part of the process. We want you to get excited about your next bike and recognize our role in helping you kickstart that celebration while you’re here, from browsing our inventory to streamlining the purchase process and helping you get the best deal possible.

So, what’s next? If you’re ready to explore the Zero Motorcycles lineup, make us your first and only stop. We promise a bespoke customer experience and a long-term partnership you won’t find anywhere else. It’s an experience you deserve.