A blue used 2022 Triumph Tiger 850 Sport motorcycle for sale is shown on a winding road.

Did you know that Triumph is one of the most respected motorcycle brands in the world? Triumph's legacy in the industry began in Britain in the late 1880s. Although it almost went under in the 1980s, it came back firing on all cylinders under the rebranded Triumph Motorcycles Ltd. Today, the brand brings riders from San Francisco and the surrounding areas to SF Moto for used Triumph motorcycles for sale.

SF Moto is honored to be your Triumph destination and full-service motorcycle center. Locally owned and operated since the 1990s, our heritage may not be as extensive as Triumph's, but our passion and excitement for riding are palpable. We love what we do, especially when it means introducing riders to the iconic bikes in the Triumph lineup.

But what makes a used Triumph motorcycle such an excellent option? Does Triumph offer bikes for all skill levels, from new riders to veterans with thousands of miles logged in the saddle? Moreover, what does SF Moto offer that other dealerships don't? What makes us the best?

Visiting SF Moto guarantees you'll find used Triumph motorcycles for sale, and you don't have to wait. Your ticket to adventure starts now. As your riding partner, we're thrilled to introduce you to the Triumph lineup and everything we offer in the Bay Area.

Triumph: A Motorcycle Icon

Most riders immediately recognize Triumph from models like the Street Triple, Speed Twin, and Bonneville. However, the company began in 1885 when German emigrant Siegfried Bettmann started importing bicycles and sewing machines. Eventually picking up a partner, Bettmann rebranded as New Triumph, a manufacturing company that extended its production to motorcycles in 1898.

Selling its first 500 motorcycles by 1903, Triumph started designing unique models rather than copying rivals. The risk was worthwhile, with Triumph releasing its first design in 1905 and opening a larger plant in 1907. Over the next several years, the company capitalized on its success, eventually lending its models to the Allied troops fighting in World War I. Following the war, Triumph finally made its way to the United States, and the demand for motorcycles skyrocketed after the end of World War II.

Triumph secured its position in America as its models found their way to Hollywood. Marlon Brando made models like the 1950 Thunderbird 6T famous after riding one in the 1953 film, The Wild One. Before long, Triumph models were everywhere, with legends like Bob Dylan, Elvis Presley, Steve McQueen, and James Dean helping popularize the brand.

Despite the success of models like the 1977 Silver Jubilee Bonneville and the favor of the Hollywood elite, Triumph faced ongoing struggles throughout the late 1970s to build emissions-compliant models affordable enough for riders worldwide. This put the company on a downward trajectory, eventually leading to bankruptcy in 1983. However, investor John Bloor swept in to save the brand. Under Bloor's leadership, Triumph rekindled its fame, reviving old nameplates like the Bonneville that have helped introduce the brand to a new generation of riders.

A close up of the engine on a 2023 Triumph Bonneville T120 is shown.

Popular Used Triumph Models

Triumph motorcycles are appealing because they have a distinct aesthetic, boasting a retro style that celebrates their British heritage. American riders reap the benefits of this unique styling without compromising performance, with Triumph offering everything from roadsters and adventure bikes to modern classics and more. What can you expect when you shop our inventory of used Triumph models?

Our showroom is a shopper's paradise and features popular entry-level roaders like the Trident 660, a bike renowned for its responsiveness. Icons like the Street Triple share the spotlight, making an excellent investment for riders looking for a legendary naked motorcycle. Along with the Street Triple, Triumph satiates performance needs with models like the Speed Triple 1200 and adds outstanding value with features like traction control, digital displays, and riding modes.

Plenty of modern classics on our showroom floor make it easy to celebrate Triumph's rich heritage. These models include icons from the Bonneville family, a legendary name in Triumph history that features a uniquely sculpted fuel tank and a two-tone paint scheme. Fortunately, your options don't stop there and run the entire Triumph spectrum, from cafe racers in the Speed Twin family to the Thruxton and Scrambler.

Beyond ensuring you have plenty of used Triumph models to choose from, we also go to great lengths to give you the confidence you deserve when shopping for a used bike. This confidence begins by thoroughly vetting every model to ensure it meets our high standards before it joins our inventory. From there, you can rest easy knowing SF Moto can fulfill all your riding needs, whether you're looking to save money or hone your skills as a new rider from the saddle of a used Triumph.

Two white and red 2022 Triumph Trident 660 motorcycles are shown parked in a dark parking garage.

Why Choose SF Moto?

Motorcycle dealerships often fall into two categories. Sometimes, the sales team is overly motivated to earn a commission and doesn't realize their pushiness is overwhelming or off-putting. Other times, the sales team assumes you know what you want and will ask for help, making many feel unwelcome or ignored. Neither situation is ideal.

As long-time riders, we've experienced both situations and are dedicated to finding the perfect balance for our customers. We're excited and passionate about riding, but we ensure our enthusiasm doesn't overshadow your needs. At the same time, we also know the importance of letting you look without feeling pressured or overwhelmed. By finding the perfect balance, we let you set the pace for your experience and determine how much you want to rely on us when shopping for your next bike.

This unique approach has earned our team a stellar reputation throughout the San Francisco area. Moreover, our vast motorcycle inventory is thoroughly vetted and competitively priced, making it easy to find the perfect bike for your next adventure. It's a win-win, but the perks don't stop there.

Bay Area riders shop with us because they know what they see is always what they get. Our commitment to excellence is unparalleled, from our bespoke customer experience to the transparency you'll enjoy as you finalize the sale. These values are also at the forefront in our service center, where our technicians will help you maintain your Triumph for every mile and adventure down the road.

The SF Moto logo is shown.

Ride a Used Triumph Motorcycle Today

Is an adventure bike like the Tiger calling your name? Are you drawn to classics like the Bonneville, Scrambler, and Thruxton? With Triumph, the choice is easy. Every Triumph motorcycle embodies the company's rich history, a legacy that's earned worldwide recognition as the second longest-running motorcycle manufacturer in the industry.

You join that legacy when you climb in the saddle of a Triumph. When you invest in a new bike at SF Moto, you're also joining our legacy as the leading motorcycle dealer in San Francisco. One purchase yields two excellent investments, a deal you won't find anywhere else.

What are you waiting for? Whether you're looking for a Bonneville, Speed Triple, Trident, or another model, make SF Moto your first stop. With our unmatched selection of used bikes, hassle-free guarantee, and lifetime commitment to handling all your motorcycle needs, SF Moto has everything you can imagine. Stop by our dealership today and see how we fulfill our promises and exceed your expectations of what a motorcycle dealer should be.